Contentious ideas
Thoughts and provocations on digital, content and changing the world. Plus some useful stuff.
Content: who does what?
Content job roles can be a tad confusing. Between content designers, content strategists, content writers, proofreaders and content editors, who does what exactly?
Useful tools for creating amazing content
Content management systems, despite the name, are not great for content planning, content creation or content editing. These are our favourite tools for content creators and editors.
Zine-learning in the digital age
Before social media and blogging made it easier for young feminists to connect from thousands of miles away, there were riot grrrl zines – homemade, self-published magazines.
The content manifesto
Ten principles that can bring about better, more strategic content. And change the world.
Content cost calculator
Having a clear idea of how much content costs to produce and maintain can help with planning and can help make the case that content should be properly resourced and looked after.
Gifts for content strategists
Presents to inspire, entertain and equip the content strategist in your life. And show them what a sophisticated friend you are.
The depleted bookshop
A good bookshop is full of books that inform but also books that entertain, move, or frighten. They make you laugh, they make you cry, they make you see the world in a new light. This isn’t the way most would describe the web.
Lovability: how Slack used content to change the way we work
To build amazing digital products we need to stop thinking of content as filler and understand its interwoven role in the user experience.
Activists not parrots
By giving people the right content they can move from clicking a button or signing a petition to taking on a more active role.
Long-form: why it’s great; why we should stop talking about it
Long-form content is this season’s must-have digital accessory.
Making good
You can’t achieve much if you don’t have compelling, high-quality content. But what makes content good? These 10 aspects are crucial.
Create less crap
The flotsam and jetsam of abandoned microsites and neglected, out-of-date pages float in a flood of content that threatens users and organisations.
Digital, digital, digital (or death)
Many charities are instinctively conservative, risk averse and tied to systems of communicating, fundraising and organising whose best-before-dates are fast approaching.
Commas, colons and capitalisation: the best style guides
Consistency and clarity of language are as important in a world of 140 characters as they were in the time of Gutenberg.
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